SEO AEO

"Search Engine Optimisation"

Get found by customers searching for you. We optimise your website and local presence so Berlin businesses rank higher, attract qualified traffic, and grow faster.

Keyword Strategy

Content Optimisation

GEO/AEO Setup

Local SEO/AEO

Google Business Profile

Continuous Monitoring

Invisible Online, Losing Customers to Competitors

You have a beautiful website now, but there’s a problem: nobody’s finding it. When someone in Berlin searches “dentist near me” or “plumber in Charlottenburg” or “yoga studio Prenzlauer Berg,” your business doesn’t appear. Instead, competitors show up. Customers scroll past your site and call someone else. Meanwhile, you’re losing revenue every single day to businesses that invested in visibility. You might be running Google Ads and paying €2-5 per click, draining your budget. Or you’re relying on word-of-mouth alone, which is slow and doesn’t scale. The truth is: if customers can’t find you organically when they search, you’re leaving money on the table. And if you’re not appearing in local search results, you’re invisible in your own neighbourhood.

SEO & Local Visibility That Works

SEO (Search Engine Optimisation) is the practice of optimising your website so Google and other search engines rank you higher for searches people are actually making. When someone searches “best nail salon in Berlin” or “physiotherapist Friedrichshain,” SEO makes sure your site appears at the top. This brings qualified, free traffic to your website—customers already looking for exactly what you offer. Unlike paid ads (which stop working the moment you stop paying), organic SEO compounds over time. The better your rankings, the more free visitors you get, month after month.

GEO and AEO are specialised forms of SEO for local and voice search. GEO (Geographic SEO) ensures you rank for local searches—“plumber near me,” “salon in Kreuzberg.” AEO (Answer Engine Optimisation) prepares your content to be found through voice search (“Alexa, find me a yoga class nearby”) and AI-powered search results. Together, they make sure Berlin customers find you when they’re searching locally or via voice assistants.

Why This Matters for Your Business:

Qualified traffic: People searching for your service are already interested. They convert at higher rates than cold ads.

Cost efficiency: After the initial setup, organic traffic is essentially free. No per-click costs.

Long-term asset: Unlike ads, good SEO rankings stick around. You keep benefiting month after month.

Local dominance: Ranking for “your service + your neighbourhood” means you capture customers in your area before they even consider competitors.

Trust: Websites ranking on Google’s first page are perceived as more trustworthy and established.

How We Set It Up:

We start with a comprehensive audit of your website and local presence. We research the keywords your target customers are actually searching for, “dentist in Mitte,” “plumber emergency Pankow,” “best Pilates class Karow”, and analyse what’s working for competitors. We then optimise your website’s technical foundation (speed, mobile responsiveness, structured data) so search engines can crawl and understand it. We refine your content - headlines, copy, meta descriptions - to align with high-intent search terms. We set up and optimise your Google Business Profile, create local citations across directories, and implement review management so you accumulate social proof. For GEO, we create location-specific pages if you serve multiple areas. For AEO, we structure your content to answer common voice search questions. Finally, we set up continuous monitoring so you can see rankings, traffic, and conversions, and we adjust strategy based on real performance data.

Services Included

Local SEO Foundation

Your Google Business Profile is your most important local asset. We optimise every field - business name, category, description, photos, hours, services—to help Google understand what you offer and where. We build consistent local citations across directories (Yelp, Google Maps, industry directories) so search engines confirm your location and legitimacy. We implement review management systems so customers can easily leave feedback, building social proof that ranks you higher.

Technical SEO

Search engines rank fast, mobile-friendly websites higher. We audit your site’s technical health - page speed, mobile responsiveness, XML sitemaps, structured data markup, internal linking and fix issues that prevent ranking. We ensure your website is crawlable by search engines, that mobile visitors have a great experience, and that technical barriers don’t hold you back.

Keyword Research & Strategy

Not all keywords are equal. We research the specific terms your target customers search for - with local intent, commercial intent, and realistic search volume. We identify quick-win keywords you can rank for soon, as well as high-value long-term opportunities. We map these keywords to your pages strategically so each page targets the right searches.

Content Optimization

Your existing website copy is rewritten and optimised for both humans and search engines. We craft compelling headlines that include target keywords, structure content with proper heading hierarchy, write meta descriptions that encourage clicks, and ensure every page serves both user intent and SEO best practices. Content feels natural and helpful—never keyword-stuffed or awkward.

GEO & AEO Setup

If you serve multiple Berlin neighbourhoods or regions, we create location-specific pages and content so you rank for “your service + neighbourhood” searches. For voice search optimisation, we structure your content to answer common questions (“How do I book?”, “What’s your emergency rate?”) in natural language, so voice assistants and AI search engines surface your content.

Review Management & Social Proof

We set up systems (email automations, SMS follow-ups, QR codes in-office) that encourage satisfied customers to leave reviews on Google, Yelp, and industry platforms. More positive reviews = higher rankings, more trust, more conversions. We monitor reviews and help you respond professionally.

Analytics & Performance Tracking

We set up Google Analytics and Google Search Console so you can see exactly what’s working. Monthly reports show your rankings for target keywords, organic traffic trends, which pages convert best, and visitor behaviour. We identify opportunities and adjust strategy quarterly based on real data.

Ongoing Optimization

SEO isn’t a one-time project - it’s continuous. We monitor competitor movements, algorithm updates, and your performance. We create new content addressing customer questions, refresh high-performing pages, build strategic internal links, and test improvements. You get monthly reports with clear insights: “We ranked you #3 for ‘dentist Mitte,’ bringing 45 new patients this month.”

Keyword Research & Strategy

We develop responsive, optimised websites that load fast and work flawlessly on every device. We implement on-page SEO (meta tags, schema, heading structure), set up analytics and consent management, and ensure accessibility standards so all visitors - including those with disabilities - can use your site. The technical foundation is rock-solid: clean code, proper caching, image optimisation, and security best

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